04 December 2005

Forget Click Fraud, Fix Technical Money Loss

IncrediBill makes an insightful post about the "hysteria" of click fraud and that it is a "dead horse". Be that as it may, he challenges the PPCSEs to fix technical issues such as:

1. Advertiser's site goes offline, so the clicks go nowhere.

2. A network issue leads to dead clicks

3. Accidental ad clicks

Check out his post.

1 comment:

Click Fraud Survey & Discussion Board said...

Let's end click fraud. I'm conducting a survey on my blog that can help make click fraud more transparent. I put a link to your blog and I'd appreciate if you could reciprocate. And take the survey! Thanks much, M

http://clickfraudsurvey.blogspot.com/